Daily Papers

Tremendous efforts have been put into evaluating the inclusivity and effectiveness of AI systems across cultures. However, the cultural capabilities considered in much of the literature remain vaguely defined, are referred to using interchangeable terminology, and are typically limited to recalling accurate information about various demographics, regions, and nationalities. To address this construct ambiguity, we draw from Intercultural Communication scholarship and propose a three-level taxonomy of AI-relevant cultural capabilities: Cultural Awareness answers "Does the model know?", Cultural Sensitivity answers "How does it frame its knowledge?", and Cultural Competence answers "Can it adapt as the interaction evolves?". Beyond conceptual clarification, we position this taxonomy as a practical tool for improving the validity and interpretability of AI evaluation in real-world, multicultural settings. Without such construct clarity, evaluation results risk overstating model capabilities and may lead to inappropriate deployment decisions in culturally sensitive contexts.

The rich linguistic landscape of the Arab world is characterized by a significant gap between Modern Standard Arabic (MSA), the language of formal communication, and the diverse regional dialects used in everyday life. This diglossia presents a formidable challenge for natural language processing, particularly machine translation. This paper introduces SHAMI-MT, a bidirectional machine translation system specifically engineered to bridge the communication gap between MSA and the Syrian dialect. We present two specialized models, one for MSA-to-Shami and another for Shami-to-MSA translation, both built upon the state-of-the-art AraT5v2-base-1024 architecture. The models were fine-tuned on the comprehensive Nabra dataset and rigorously evaluated on unseen data from the MADAR corpus. Our MSA-to-Shami model achieved an outstanding average quality score of 4.01 out of 5.0 when judged by OPENAI model GPT-4.1, demonstrating its ability to produce translations that are not only accurate but also dialectally authentic. This work provides a crucial, high-fidelity tool for a previously underserved language pair, advancing the field of dialectal Arabic translation and offering significant applications in content localization, cultural heritage, and intercultural communication.

Productive interactions between diverse users and language technologies require outputs from the latter to be culturally relevant and sensitive. Prior works have evaluated models' knowledge of cultural norms, values, and artifacts, without considering how this knowledge manifests in downstream applications. In this work, we focus on extrinsic evaluation of cultural competence in two text generation tasks, open-ended question answering and story generation. We quantitatively and qualitatively evaluate model outputs when an explicit cue of culture, specifically nationality, is perturbed in the prompts. Although we find that model outputs do vary when varying nationalities and feature culturally relevant words, we also find weak correlations between text similarity of outputs for different countries and the cultural values of these countries. Finally, we discuss important considerations in designing comprehensive evaluation of cultural competence in user-facing tasks.

Cultural differences in common ground may result in pragmatic failure and misunderstandings during communication. We develop our method Rational Speech Acts for Cross-Cultural Communication (RSA+C3) to resolve cross-cultural differences in common ground. To measure the success of our method, we study RSA+C3 in the collaborative referential game of Codenames Duet and show that our method successfully improves collaboration between simulated players of different cultures. Our contributions are threefold: (1) creating Codenames players using contrastive learning of an embedding space and LLM prompting that are aligned with human patterns of play, (2) studying culturally induced differences in common ground reflected in our trained models, and (3) demonstrating that our method RSA+C3 can ease cross-cultural communication in gameplay by inferring sociocultural context from interaction. Our code is publicly available at github.com/icwhite/codenames.

Social media platforms enable large-scale cross-lingual communication, but translating user-generated content (UGC) remains challenging due to its informal style, cultural references, and interaction-based expressions. While recent LLMs have improved translation quality, existing benchmarks and metrics often fail to capture whether translations convey intended meaning and cultural resonance in real-world settings. In this work, we introduce CULTURE-MT, a benchmark for social media translation that focuses on both CULtural Transmission and UGC-specific emotion REsonance. CULTURE-MT consists of 1,002 UGC notes across 14 domains, categorized into four types based on culture-loaded symbols and linguistic style features. We also construct UGC-oriented training data to fine-tune Qwen3-8B and Qwen3-32B as baselines. We propose cultural effectiveness as a new evaluation criterion, focusing on expression accuracy and cultural adaptability. Testing 15 models, including the baselines, we find that traditional metrics fail to capture cultural effectiveness. We also observe that cultural effectiveness on base LLMs correlates with model size. Our work provides a comprehensive evaluation system for UGC translation models and will offer an open evaluation platform to advance research in this area. We release the CULTURE-MT benchmark and provide an online leaderboard where submitted translation results can be evaluated by our trained JUDGER.

Large-scale deployment of large language models (LLMs) in various applications, such as chatbots and virtual assistants, requires LLMs to be culturally sensitive to the user to ensure inclusivity. Culture has been widely studied in psychology and anthropology, and there has been a recent surge in research on making LLMs more culturally inclusive in LLMs that goes beyond multilinguality and builds on findings from psychology and anthropology. In this paper, we survey efforts towards incorporating cultural awareness into text-based and multimodal LLMs. We start by defining cultural awareness in LLMs, taking the definitions of culture from anthropology and psychology as a point of departure. We then examine methodologies adopted for creating cross-cultural datasets, strategies for cultural inclusion in downstream tasks, and methodologies that have been used for benchmarking cultural awareness in LLMs. Further, we discuss the ethical implications of cultural alignment, the role of Human-Computer Interaction in driving cultural inclusion in LLMs, and the role of cultural alignment in driving social science research. We finally provide pointers to future research based on our findings about gaps in the literature.

Although LLMs have been extremely effective in a large number of complex tasks, their understanding and functionality for regional languages and cultures are not well studied. In this paper, we explore the ability of various LLMs to comprehend the cultural aspects of two regional languages: Malayalam (state of Kerala, India) and Yoruba (West Africa). Using Hofstede's six cultural dimensions: Power Distance (PDI), Individualism (IDV), Motivation towards Achievement and Success (MAS), Uncertainty Avoidance (UAV), Long Term Orientation (LTO), and Indulgence (IVR), we quantify the cultural awareness of LLM-based responses. We demonstrate that although LLMs show a high cultural similarity for English, they fail to capture the cultural nuances across these 6 metrics for Malayalam and Yoruba. We also highlight the need for large-scale regional language LLM training with culturally enriched datasets. This will have huge implications for enhancing the user experience of chat-based LLMs and also improving the validity of large-scale LLM agent-based market research.

Large Language Models (LLMs) attempt to imitate human behavior by responding to humans in a way that pleases them, including by adhering to their values. However, humans come from diverse cultures with different values. It is critical to understand whether LLMs showcase different values to the user based on the stereotypical values of a user's known country. We prompt different LLMs with a series of advice requests based on 5 Hofstede Cultural Dimensions -- a quantifiable way of representing the values of a country. Throughout each prompt, we incorporate personas representing 36 different countries and, separately, languages predominantly tied to each country to analyze the consistency in the LLMs' cultural understanding. Through our analysis of the responses, we found that LLMs can differentiate between one side of a value and another, as well as understand that countries have differing values, but will not always uphold the values when giving advice, and fail to understand the need to answer differently based on different cultural values. Rooted in these findings, we present recommendations for training value-aligned and culturally sensitive LLMs. More importantly, the methodology and the framework developed here can help further understand and mitigate culture and language alignment issues with LLMs.

Large Language Models (LLMs) are becoming increasingly capable across global languages. However, the ability to communicate across languages does not necessarily translate to appropriate cultural representations. A key concern is US-centric bias, where LLMs reflect US rather than local cultural values. We propose a novel methodology that compares LLM-generated response distributions against population-level opinion data from the World Value Survey across four languages (Danish, Dutch, English, and Portuguese). Using a rigorous linear mixed-effects regression framework, we compare two families of models: Google's Gemma models (2B--27B parameters) and successive iterations of OpenAI's turbo-series. Across the families of models, we find no consistent relationships between language capabilities and cultural alignment. While the Gemma models have a positive correlation between language capability and cultural alignment across languages, the OpenAI models do not. Importantly, we find that self-consistency is a stronger predictor of multicultural alignment than multilingual capabilities. Our results demonstrate that achieving meaningful cultural alignment requires dedicated effort beyond improving general language capabilities.

Cross-cultural competence in large language models (LLMs) requires the ability to identify Culture-Specific Items (CSIs) and to adapt them appropriately across cultural contexts. Progress in evaluating this capability has been constrained by the scarcity of high-quality CSI-annotated corpora with parallel cross-cultural sentence pairs. To address this limitation, we introduce XCR-Bench, a Cross(X)-Cultural Reasoning Benchmark consisting of 4.9k parallel sentences and 1,098 unique CSIs, spanning three distinct reasoning tasks with corresponding evaluation metrics. Our corpus integrates Newmark's CSI framework with Hall's Triad of Culture, enabling systematic analysis of cultural reasoning beyond surface-level artifacts and into semi-visible and invisible cultural elements such as social norms, beliefs, and values. Our findings show that state-of-the-art LLMs exhibit consistent weaknesses in identifying and adapting CSIs related to social etiquette and cultural reference. Additionally, we find evidence that LLMs encode regional and ethno-religious biases even within a single linguistic setting during cultural adaptation. We release our corpus and code to facilitate future research on cross-cultural NLP.

The increasing prevalence of mental health disorders globally highlights the urgent need for effective digital screening methods that can be used in multilingual contexts. Most existing studies, however, focus on English data, overlooking critical mental health signals that may be present in non-English texts. To address this important gap, we present the first survey on the detection of mental health disorders using multilingual social media data. We investigate the cultural nuances that influence online language patterns and self-disclosure behaviors, and how these factors can impact the performance of NLP tools. Additionally, we provide a comprehensive list of multilingual data collections that can be used for developing NLP models for mental health screening. Our findings can inform the design of effective multilingual mental health screening tools that can meet the needs of diverse populations, ultimately improving mental health outcomes on a global scale.

We present a large-scale human evaluation benchmark for assessing cultural localisation in machine translation produced by state-of-the-art multilingual large language models (LLMs). Existing MT benchmarks emphasise token-level and grammatical accuracy, but of ten overlook pragmatic and culturally grounded competencies required for real-world localisation. Building on a pilot study of 87 translations across 20 languages, we evaluate 7 multilingual LLMs across 15 target languages with 5 native-speaker raters per language. Raters scored both full-text translations and segment-level instances of culturally nuanced language (idioms, puns, holidays, and culturally embedded concepts) on an ordinal 0-3 quality scale; segment ratings additionally included an NA option for untranslated segments. Across full-text evaluations, mean overall quality is modest (1.68/3): GPT-5 (2.10/3), Claude Sonnet 3.7 (1.97/3), and Mistral Medium 3.1 (1.84/3) form the strongest tier with fewer catastrophic failures. Segment-level results show sharp category effects: holidays (2.20/3) and cultural concepts (2.19/3) translate substantially better than idioms (1.65/3) and puns (1.45/3), and idioms are most likely to be left untranslated. These findings demonstrate a persistent gap between grammatical adequacy and cultural resonance. To our knowledge, this is the first multilingual, human-annotated benchmark focused explicitly on cultural nuance in translation and localisation, highlighting the need for culturally informed training data, improved cross-lingual pragmatics, and evaluation paradigms that better reflect real-world communicative competence.

As LLMs become central to interactive applications, ranging from tutoring to mental health, the ability to express personality in culturally appropriate ways is increasingly important. While recent works have explored personality evaluation of LLMs, they largely overlook the interplay between culture and personality. To address this, we introduce CulturalPersonas, the first large-scale benchmark with human validation for evaluating LLMs' personality expression in culturally grounded, behaviorally rich contexts. Our dataset spans 3,000 scenario-based questions across six diverse countries, designed to elicit personality through everyday scenarios rooted in local values. We evaluate three LLMs, using both multiple-choice and open-ended response formats. Our results show that CulturalPersonas improves alignment with country-specific human personality distributions (over a 20% reduction in Wasserstein distance across models and countries) and elicits more expressive, culturally coherent outputs compared to existing benchmarks. CulturalPersonas surfaces meaningful modulated trait outputs in response to culturally grounded prompts, offering new directions for aligning LLMs to global norms of behavior. By bridging personality expression and cultural nuance, we envision that CulturalPersonas will pave the way for more socially intelligent and globally adaptive LLMs.

We investigate the impact of politeness levels in prompts on the performance of large language models (LLMs). Polite language in human communications often garners more compliance and effectiveness, while rudeness can cause aversion, impacting response quality. We consider that LLMs mirror human communication traits, suggesting they align with human cultural norms. We assess the impact of politeness in prompts on LLMs across English, Chinese, and Japanese tasks. We observed that impolite prompts often result in poor performance, but overly polite language does not guarantee better outcomes. The best politeness level is different according to the language. This phenomenon suggests that LLMs not only reflect human behavior but are also influenced by language, particularly in different cultural contexts. Our findings highlight the need to factor in politeness for cross-cultural natural language processing and LLM usage.

Content moderation is a global challenge, yet major tech platforms prioritize high-resource languages, leaving low-resource languages with scarce native moderators. Since effective moderation depends on understanding contextual cues, this imbalance increases the risk of improper moderation due to non-native moderators' limited cultural understanding. Through a user study, we identify that non-native moderators struggle with interpreting culturally-specific knowledge, sentiment, and internet culture in the hate speech moderation. To assist them, we present LLM-C3MOD, a human-LLM collaborative pipeline with three steps: (1) RAG-enhanced cultural context annotations; (2) initial LLM-based moderation; and (3) targeted human moderation for cases lacking LLM consensus. Evaluated on a Korean hate speech dataset with Indonesian and German participants, our system achieves 78% accuracy (surpassing GPT-4o's 71% baseline), while reducing human workload by 83.6%. Notably, human moderators excel at nuanced contents where LLMs struggle. Our findings suggest that non-native moderators, when properly supported by LLMs, can effectively contribute to cross-cultural hate speech moderation.

Large language models (LLMs) often lack culture-specific knowledge of daily life, especially across diverse regions and non-English languages. Existing benchmarks for evaluating LLMs' cultural sensitivities are limited to a single language or collected from online sources such as Wikipedia, which do not reflect the mundane everyday lifestyles of diverse regions. That is, information about the food people eat for their birthday celebrations, spices they typically use, musical instruments youngsters play, or the sports they practice in school is common cultural knowledge but uncommon in easily collected online sources, especially for underrepresented cultures. To address this issue, we introduce BLEnD, a hand-crafted benchmark designed to evaluate LLMs' everyday knowledge across diverse cultures and languages. BLEnD comprises 52.6k question-answer pairs from 16 countries/regions, in 13 different languages, including low-resource ones such as Amharic, Assamese, Azerbaijani, Hausa, and Sundanese. We construct the benchmark to include two formats of questions: short-answer and multiple-choice. We show that LLMs perform better for cultures that are highly represented online, with a maximum 57.34% difference in GPT-4, the best-performing model, in the short-answer format. For cultures represented by mid-to-high-resource languages, LLMs perform better in their local languages, but for cultures represented by low-resource languages, LLMs perform better in English than the local languages. We make our dataset publicly available at: https://github.com/nlee0212/BLEnD.

Existing language models (LMs) often exhibit a Western-centric bias and struggle to represent diverse cultural knowledge. Previous attempts to address this rely on synthetic data and express cultural knowledge only in English. In this work, we study whether a small amount of human-written, multilingual cultural preference data can improve LMs across various model families and sizes. We first introduce CARE, a multilingual resource of 24.1k responses with human preferences on 2,580 questions about Chinese and Arab cultures, all carefully annotated by native speakers and offering more balanced coverage. Using CARE, we demonstrate that cultural alignment improves existing LMs beyond generic resources without compromising general capabilities. Moreover, we evaluate the cultural awareness of LMs, native speakers, and retrieved web content when queried in different languages. Our experiment reveals regional disparities among LMs, which may also be reflected in the documentation gap: native speakers often take everyday cultural commonsense and social norms for granted, while non-natives are more likely to actively seek out and document them. CARE is publicly available at https://github.com/Guochry/CARE (we plan to add Japanese data in the near future).

In today's globalized world, effective communication with people from diverse linguistic backgrounds has become increasingly crucial. While traditional methods of language translation, such as written text or voice-only translations, can accomplish the task, they often fail to capture the complete context and nuanced information conveyed through nonverbal cues like facial expressions and lip movements. In this paper, we present an end-to-end video translation system that not only translates spoken language but also synchronizes the translated speech with the lip movements of the speaker. Our system focuses on translating educational lectures in various Indian languages, and it is designed to be effective even in low-resource system settings. By incorporating lip movements that align with the target language and matching them with the speaker's voice using voice cloning techniques, our application offers an enhanced experience for students and users. This additional feature creates a more immersive and realistic learning environment, ultimately making the learning process more effective and engaging.

Large Language Models (LLMs) and Text-To-Image (T2I) models have demonstrated the ability to generate compelling text and visual stories. However, their outputs are predominantly aligned with the sensibilities of the Global North, often resulting in an outsider's gaze on other cultures. As a result, non-Western communities have to put extra effort into generating culturally specific stories. To address this challenge, we developed a visual storytelling pipeline called KAHANI that generates culturally grounded visual stories for non-Western cultures. Our pipeline leverages off-the-shelf models GPT-4 Turbo and Stable Diffusion XL (SDXL). By using Chain of Thought (CoT) and T2I prompting techniques, we capture the cultural context from user's prompt and generate vivid descriptions of the characters and scene compositions. To evaluate the effectiveness of KAHANI, we conducted a comparative user study with ChatGPT-4 (with DALL-E3) in which participants from different regions of India compared the cultural relevance of stories generated by the two tools. Results from the qualitative and quantitative analysis performed on the user study showed that KAHANI was able to capture and incorporate more Culturally Specific Items (CSIs) compared to ChatGPT-4. In terms of both its cultural competence and visual story generation quality, our pipeline outperformed ChatGPT-4 in 27 out of the 36 comparisons.

LLMs are increasingly being deployed for multilingual applications and have demonstrated impressive translation capabilities between several low and high resource languages. An aspect of translation that often gets overlooked is that of cultural adaptation, or modifying source culture references to suit the target culture. Cultural adaptation has applications across several creative industries and requires intimate knowledge of source and target cultures during translation. While specialized translation models still outperform LLMs on the machine translation task when viewed from the lens of correctness, they are not sensitive to cultural differences often requiring manual correction. LLMs on the other hand have a rich reservoir of cultural knowledge embedded within its parameters that can be potentially exploited for such applications. In this paper we define the task of cultural adaptation and create an evaluation framework to benchmark different models for this task. We evaluate the performance of modern LLMs for cultural adaptation and analyze their cross cultural knowledge while connecting related concepts across different cultures. We also analyze possible issues with automatic adaptation including cultural biases and stereotypes. We hope that this task will offer more insight into the cultural understanding of LLMs and their creativity in cross-cultural scenarios.

Translation of perceptual descriptors such as the perceived affective quality attributes in the soundscape standard (ISO/TS 12913-2:2018) is an inherently intricate task, especially if the target language is used in multiple countries. Despite geographical proximity and a shared language of Bahasa Melayu (Standard Malay), differences in culture and language education policies between Singapore and Malaysia could invoke peculiarities in the affective appraisal of sounds. To generate provisional translations of the eight perceived affective attributes -- eventful, vibrant, pleasant, calm, uneventful, monotonous, annoying, and chaotic -- into Bahasa Melayu that is applicable in both Singapore and Malaysia, a binational expert-led approach supplemented by a quantitative evaluation framework was adopted. A set of preliminary translation candidates were developed via a four-stage process, firstly by a qualified translator, which was then vetted by linguistics experts, followed by examination via an experiential evaluation, and finally reviewed by the core research team. A total of 66 participants were then recruited cross-nationally to quantitatively evaluate the preliminary translation candidates. Of the eight attributes, cross-national differences were observed only in the translation of annoying. For instance, "menjengkelkan" was found to be significantly less understood in Singapore than in Malaysia, as well as less understandable than "membingitkan" within Singapore. Results of the quantitative evaluation also revealed the imperfect nature of foreign language translations for perceptual descriptors, which suggests a possibility for exploring corrective measures.

Recent work has shown that LLMs overrepresent dominant cultures, particularly Western ones, while marginalizing others. We investigate whether this affects models' ability to generate culturally adapted responses by evaluating their use of local measurement units based on the user's perceived cultural background. We introduce Cultural and Pragmatic Response Inference (CAPRI), a dataset of conversations with varying levels of cultural cues. Experiments with state-of-the-art LLMs show that models can infer cultural background and recall relevant conventions, but often fail to utilize the information to adapt their answers to the relevant cultural conventions, unless explicitly prompted to perform the tasks sequentially. We further evaluate adaptation to the interpretation of time and quantity expressions, two subjective language grounding dimensions that are affected by culture. We find that models increasingly adapt their answers as cultural cues accumulate, but their priors are not culture-neutral, sometimes aligning with the model's country of origin. Overall, CAPRI provides a resource for future research aimed at narrowing the gap between cultural knowledge and culturally adaptive language generation.

This paper introduces JiraiBench, the first bilingual benchmark for evaluating large language models' effectiveness in detecting self-destructive content across Chinese and Japanese social media communities. Focusing on the transnational "Jirai" (landmine) online subculture that encompasses multiple forms of self-destructive behaviors including drug overdose, eating disorders, and self-harm, we present a comprehensive evaluation framework incorporating both linguistic and cultural dimensions. Our dataset comprises 10,419 Chinese posts and 5,000 Japanese posts with multidimensional annotation along three behavioral categories, achieving substantial inter-annotator agreement. Experimental evaluations across four state-of-the-art models reveal significant performance variations based on instructional language, with Japanese prompts unexpectedly outperforming Chinese prompts when processing Chinese content. This emergent cross-cultural transfer suggests that cultural proximity can sometimes outweigh linguistic similarity in detection tasks. Cross-lingual transfer experiments with fine-tuned models further demonstrate the potential for knowledge transfer between these language systems without explicit target language training. These findings highlight the need for culturally-informed approaches to multilingual content moderation and provide empirical evidence for the importance of cultural context in developing more effective detection systems for vulnerable online communities.

In today's interconnected globe, moving abroad is more and more prevalent, whether it's for employment, refugee resettlement, or other causes. Language difficulties between natives and immigrants present a common issue on a daily basis, especially in medical domain. This can make it difficult for patients and doctors to communicate during anamnesis or in the emergency room, which compromises patient care. The goal of the HYKIST Project is to develop a speech translation system to support patient-doctor communication with ASR and MT. ASR systems have recently displayed astounding performance on particular tasks for which enough quantities of training data are available, such as LibriSpeech. Building a good model is still difficult due to a variety of speaking styles, acoustic and recording settings, and a lack of in-domain training data. In this thesis, we describe our efforts to construct ASR systems for a conversational telephone speech recognition task in the medical domain for Vietnamese language to assist emergency room contact between doctors and patients across linguistic barriers. In order to enhance the system's performance, we investigate various training schedules and data combining strategies. We also examine how best to make use of the little data that is available. The use of publicly accessible models like XLSR-53 is compared to the use of customized pre-trained models, and both supervised and unsupervised approaches are utilized using wav2vec 2.0 as architecture.

As LLMs are increasingly deployed in global applications, the importance of cultural sensitivity becomes paramount, ensuring that users from diverse backgrounds feel respected and understood. Cultural harm can arise when these models fail to align with specific cultural norms, resulting in misrepresentations or violations of cultural values. This work addresses the challenges of ensuring cultural sensitivity in LLMs, especially in small-parameter models that often lack the extensive training data needed to capture global cultural nuances. We present two key contributions: (1) A cultural harm test dataset, created to assess model outputs across different cultural contexts through scenarios that expose potential cultural insensitivities, and (2) A culturally aligned preference dataset, aimed at restoring cultural sensitivity through fine-tuning based on feedback from diverse annotators. These datasets facilitate the evaluation and enhancement of LLMs, ensuring their ethical and safe deployment across different cultural landscapes. Our results show that integrating culturally aligned feedback leads to a marked improvement in model behavior, significantly reducing the likelihood of generating culturally insensitive or harmful content. Ultimately, this work paves the way for more inclusive and respectful AI systems, fostering a future where LLMs can safely and ethically navigate the complexities of diverse cultural landscapes.

Text-to-Image (T2I) models are being increasingly adopted in diverse global communities where they create visual representations of their unique cultures. Current T2I benchmarks primarily focus on faithfulness, aesthetics, and realism of generated images, overlooking the critical dimension of cultural competence. In this work, we introduce a framework to evaluate cultural competence of T2I models along two crucial dimensions: cultural awareness and cultural diversity, and present a scalable approach using a combination of structured knowledge bases and large language models to build a large dataset of cultural artifacts to enable this evaluation. In particular, we apply this approach to build CUBE (CUltural BEnchmark for Text-to-Image models), a first-of-its-kind benchmark to evaluate cultural competence of T2I models. CUBE covers cultural artifacts associated with 8 countries across different geo-cultural regions and along 3 concepts: cuisine, landmarks, and art. CUBE consists of 1) CUBE-1K, a set of high-quality prompts that enable the evaluation of cultural awareness, and 2) CUBE-CSpace, a larger dataset of cultural artifacts that serves as grounding to evaluate cultural diversity. We also introduce cultural diversity as a novel T2I evaluation component, leveraging quality-weighted Vendi score. Our evaluations reveal significant gaps in the cultural awareness of existing models across countries and provide valuable insights into the cultural diversity of T2I outputs for under-specified prompts. Our methodology is extendable to other cultural regions and concepts, and can facilitate the development of T2I models that better cater to the global population.

This paper argues that contemporary multilingual NLP has converged on a fragile and misleading paradigm of incidental multilingualism. Today's LLMs appear multilingual largely because they are trained on massive, uneven web corpora, not because multilingual or multicultural competence has been treated as a core design objective. We contend that this paradigm systematically produces unequal, brittle, and opaque behavior across languages, with severe consequences in real-world and agentic deployments where models must reason, plan, and act across multiple linguistic contexts. We report a focused empirical study of two practical questions: which languages models self-report as supported and which languages they actually respond in across multilingual prompts. We additionally demonstrate how even a simple language-change attack can surface these failures and expose hidden assumptions about language in LLM-based systems. To address this, we call for a shift toward multilingualism by design: a research agenda that treats equitable multilingual performance, cultural grounding, and cross-lingual behavioral understanding as first-class goals in all aspects of the model pipeline.

Despite rising global usage of large language models (LLMs), their ability to generate long-form answers to culturally specific questions remains unexplored in many languages. To fill this gap, we perform the first study of textual multilingual long-form QA by creating CaLMQA, a dataset of 51.7K culturally specific questions across 23 different languages. We define culturally specific questions as those that refer to concepts unique to one or a few cultures, or have different answers depending on the cultural or regional context. We obtain these questions by crawling naturally-occurring questions from community web forums in high-resource languages, and by hiring native speakers to write questions in under-resourced, rarely-studied languages such as Fijian and Kirundi. Our data collection methodologies are translation-free, enabling the collection of culturally unique questions like "Kuber iki umwami wa mbere w'uburundi yitwa Ntare?" (Kirundi; English translation: "Why was the first king of Burundi called Ntare (Lion)?"). We evaluate factuality, relevance and surface-level quality of LLM-generated long-form answers, finding that (1) for many languages, even the best models make critical surface-level errors (e.g., answering in the wrong language, repetition), especially for low-resource languages; and (2) answers to culturally specific questions contain more factual errors than answers to culturally agnostic questions -- questions that have consistent meaning and answer across many cultures. We release CaLMQA to facilitate future research in cultural and multilingual long-form QA.

Warning: this paper contains content that may be offensive or upsetting Hate speech moderation on global platforms poses unique challenges due to the multimodal and multilingual nature of content, along with the varying cultural perceptions. How well do current vision-language models (VLMs) navigate these nuances? To investigate this, we create the first multimodal and multilingual parallel hate speech dataset, annotated by a multicultural set of annotators, called Multi3Hate. It contains 300 parallel meme samples across 5 languages: English, German, Spanish, Hindi, and Mandarin. We demonstrate that cultural background significantly affects multimodal hate speech annotation in our dataset. The average pairwise agreement among countries is just 74%, significantly lower than that of randomly selected annotator groups. Our qualitative analysis indicates that the lowest pairwise label agreement-only 67% between the USA and India-can be attributed to cultural factors. We then conduct experiments with 5 large VLMs in a zero-shot setting, finding that these models align more closely with annotations from the US than with those from other cultures, even when the memes and prompts are presented in the dominant language of the other culture. Code and dataset are available at https://github.com/MinhDucBui/Multi3Hate.

The integration of Large Language Models (LLMs) into various global cultures fundamentally presents a cultural challenge: LLMs must navigate interactions, respect social norms, and avoid transgressing cultural boundaries. However, it is still unclear if LLMs can adapt their outputs to diverse cultural norms. Our study focuses on this aspect. We introduce NormAd, a novel dataset, which includes 2.6k stories that represent social and cultural norms from 75 countries, to assess the ability of LLMs to adapt to different granular levels of socio-cultural contexts such as the country of origin, its associated cultural values, and prevalent social norms. Our study reveals that LLMs struggle with cultural reasoning across all contextual granularities, showing stronger adaptability to English-centric cultures over those from the Global South. Even with explicit social norms, the top-performing model, Mistral-7b-Instruct, achieves only 81.8\% accuracy, lagging behind the 95.6\% achieved by humans. Evaluation on NormAd further reveals that LLMs struggle to adapt to stories involving gift-giving across cultures. Due to inherent agreement or sycophancy biases, LLMs find it considerably easier to assess the social acceptability of stories that adhere to cultural norms than those that deviate from them. Our benchmark measures the cultural adaptability (or lack thereof) of LLMs, emphasizing the potential to make these technologies more equitable and useful for global audiences. We release the NormAd dataset and its associated code on GitHub.

Large language models (LLMs) are used worldwide, yet exhibit Western cultural tendencies. Many countries are now building ``regional'' or ``sovereign'' LLMs, but it remains unclear whether they reflect local values and practices or merely speak local languages. Using India as a case study, we evaluate six Indic and six global LLMs on two dimensions -- values and practices -- grounded in nationally representative surveys and community-sourced QA datasets. Across tasks, Indic models do not align better with Indian norms than global models; in fact, a U.S. respondent is a closer proxy for Indian values than any Indic model. We further run a user study with 115 Indian users and find that writing suggestions from both global and Indic LLMs introduce Westernized or exoticized writing. Prompting and regional fine-tuning fail to recover alignment and can even degrade existing knowledge. We attribute this to scarce culturally grounded data, especially for pretraining. We position cultural evaluation as a first-class requirement alongside multilingual benchmarks and offer a reusable, community-grounded methodology. We call for native, community-authored corpora and thickxwide evaluations to build truly sovereign LLMs.

Existing Large Multimodal Models (LMMs) generally focus on only a few regions and languages. As LMMs continue to improve, it is increasingly important to ensure they understand cultural contexts, respect local sensitivities, and support low-resource languages, all while effectively integrating corresponding visual cues. In pursuit of culturally diverse global multimodal models, our proposed All Languages Matter Benchmark (ALM-bench) represents the largest and most comprehensive effort to date for evaluating LMMs across 100 languages. ALM-bench challenges existing models by testing their ability to understand and reason about culturally diverse images paired with text in various languages, including many low-resource languages traditionally underrepresented in LMM research. The benchmark offers a robust and nuanced evaluation framework featuring various question formats, including true/false, multiple choice, and open-ended questions, which are further divided into short and long-answer categories. ALM-bench design ensures a comprehensive assessment of a model's ability to handle varied levels of difficulty in visual and linguistic reasoning. To capture the rich tapestry of global cultures, ALM-bench carefully curates content from 13 distinct cultural aspects, ranging from traditions and rituals to famous personalities and celebrations. Through this, ALM-bench not only provides a rigorous testing ground for state-of-the-art open and closed-source LMMs but also highlights the importance of cultural and linguistic inclusivity, encouraging the development of models that can serve diverse global populations effectively. Our benchmark is publicly available.

Frontier large language models (LLMs) are developed by researchers and practitioners with skewed cultural backgrounds and on datasets with skewed sources. However, LLMs' (lack of) multicultural knowledge cannot be effectively assessed with current methods for developing benchmarks. Existing multicultural evaluations primarily rely on expensive and restricted human annotations or potentially outdated internet resources. Thus, they struggle to capture the intricacy, dynamics, and diversity of cultural norms. LLM-generated benchmarks are promising, yet risk propagating the same biases they are meant to measure. To synergize the creativity and expert cultural knowledge of human annotators and the scalability and standardizability of LLM-based automation, we introduce CulturalTeaming, an interactive red-teaming system that leverages human-AI collaboration to build truly challenging evaluation dataset for assessing the multicultural knowledge of LLMs, while improving annotators' capabilities and experiences. Our study reveals that CulturalTeaming's various modes of AI assistance support annotators in creating cultural questions, that modern LLMs fail at, in a gamified manner. Importantly, the increased level of AI assistance (e.g., LLM-generated revision hints) empowers users to create more difficult questions with enhanced perceived creativity of themselves, shedding light on the promises of involving heavier AI assistance in modern evaluation dataset creation procedures. Through a series of 1-hour workshop sessions, we gather CULTURALBENCH-V0.1, a compact yet high-quality evaluation dataset with users' red-teaming attempts, that different families of modern LLMs perform with accuracy ranging from 37.7% to 72.2%, revealing a notable gap in LLMs' multicultural proficiency.

As online communication increasingly incorporates under-represented languages and colloquial dialects, standard translation systems often fail to preserve local slang, code-mixing, and culturally embedded markers of harmful speech. Translating toxic content between low-resource language pairs poses additional challenges due to scarce parallel data and safety filters that sanitize offensive expressions. In this work, we propose a reproducible, two-stage framework for toxicity-preserving translation, demonstrated on a code-mixed Singlish safety corpus. First, we perform human-verified few-shot prompt engineering: we iteratively curate and rank annotator-selected Singlish-target examples to capture nuanced slang, tone, and toxicity. Second, we optimize model-prompt pairs by benchmarking several large language models using semantic similarity via direct and back-translation. Quantitative human evaluation confirms the effectiveness and efficiency of our pipeline. Beyond improving translation quality, our framework contributes to the safety of multicultural LLMs by supporting culturally sensitive moderation and benchmarking in low-resource contexts. By positioning Singlish as a testbed for inclusive NLP, we underscore the importance of preserving sociolinguistic nuance in real-world applications such as content moderation and regional platform governance.

Large Language Models (LLMs) are increasingly used to ``professionalize'' workplace communication, often at the cost of linguistic identity. We introduce "Cultural Ghosting", the systematic erasure of linguistic markers unique to non-native English varieties during text processing. Through analysis of 22,350 LLM outputs generated from 1,490 culturally marked texts (Indian, Singaporean,& Nigerian English) processed by five models under three prompt conditions, we quantify this phenomenon using two novel metrics: Identity Erasure Rate (IER) & Semantic Preservation Score (SPS). Across all prompts, we find an overall IER of 10.26%, with model-level variation from 3.5% to 20.5% (5.9x range). Crucially, we identify a Semantic Preservation Paradox: models maintain high semantic similarity (mean SPS = 0.748) while systematically erasing cultural markers. Pragmatic markers (politeness conventions) are 1.9x more vulnerable than lexical markers (71.5% vs. 37.1% erasure). Our experiments demonstrate that explicit cultural-preservation prompts reduce erasure by 29% without sacrificing semantic quality.

Memes are a pervasive form of online communication, yet their cultural specificity poses significant challenges for cross-cultural adaptation. We study cross-cultural meme transcreation, a multimodal generation task that aims to preserve communicative intent and humor while adapting culture-specific references. We propose a hybrid transcreation framework based on vision-language models and introduce a large-scale bidirectional dataset of Chinese and US memes. Using both human judgments and automated evaluation, we analyze 6,315 meme pairs and assess transcreation quality across cultural directions. Our results show that current vision-language models can perform cross-cultural meme transcreation to a limited extent, but exhibit clear directional asymmetries: US-Chinese transcreation consistently achieves higher quality than Chinese-US. We further identify which aspects of humor and visual-textual design transfer across cultures and which remain challenging, and propose an evaluation framework for assessing cross-cultural multimodal generation. Our code and dataset are publicly available at https://github.com/AIM-SCU/MemeXGen.

Multilingual text-to-image (T2I) models have advanced rapidly in terms of visual realism and semantic alignment, and are now widely utilized. Yet outputs vary across cultural contexts: because language carries cultural connotations, images synthesized from multilingual prompts should preserve cross-lingual cultural consistency. We conduct a comprehensive analysis showing that current T2I models often produce culturally neutral or English-biased results under multilingual prompts. Analyses of two representative models indicate that the issue stems not from missing cultural knowledge but from insufficient activation of culture-related representations. We propose a probing method that localizes culture-sensitive signals to a small set of neurons in a few fixed layers. Guided by this finding, we introduce two complementary alignment strategies: (1) inference-time cultural activation that amplifies the identified neurons without backbone fine-tuned; and (2) layer-targeted cultural enhancement that updates only culturally relevant layers. Experiments on our CultureBench demonstrate consistent improvements over strong baselines in cultural consistency while preserving fidelity and diversity.

This paper introduces a Dual Evaluation Framework to comprehensively assess the multilingual capabilities of LLMs. By decomposing the evaluation along the dimensions of linguistic medium and cultural context, this framework enables a nuanced analysis of LLMs' ability to process questions within both native and cross-cultural contexts cross-lingually. Extensive evaluations are conducted on a wide range of models, revealing a notable "CulturalLinguistic Synergy" phenomenon, where models exhibit better performance when questions are culturally aligned with the language. This phenomenon is further explored through interpretability probing, which shows that a higher proportion of specific neurons are activated in a language's cultural context. This activation proportion could serve as a potential indicator for evaluating multilingual performance during model training. Our findings challenge the prevailing notion that LLMs, primarily trained on English data, perform uniformly across languages and highlight the necessity of culturally and linguistically model evaluations. Our code can be found at https://yingjiahao14. github.io/Dual-Evaluation/.

Cross-lingual knowledge transfer, especially between high- and low-resource languages, remains challenging in natural language processing (NLP). This study offers insights for improving cross-lingual NLP applications through the combination of parameter-efficient fine-tuning methods. We systematically explore strategies for enhancing cross-lingual transfer through the incorporation of language-specific and task-specific adapters and soft prompts. We present a detailed investigation of various combinations of these methods, exploring their efficiency across 16 languages, focusing on 10 mid- and low-resource languages. We further present to our knowledge the first use of soft prompts for language transfer, a technique we call soft language prompts. Our findings demonstrate that in contrast to claims of previous work, a combination of language and task adapters does not always work best; instead, combining a soft language prompt with a task adapter outperforms most configurations in many cases.

Despite their impressive capabilities, multilingual large language models (MLLMs) frequently exhibit inconsistent behaviour when the prompt's language changes. While such adaptation is generally desirable, it becomes a critical failure when a user's identity is explicitly defined. For instance, given a fixed British persona and an ambiguous everyday knowledge query about literature, the prompt's language frequently overwrites the system persona -- yielding Shakespeare in English but Cervantes in Spanish. To robustly quantify this Cross-lingual Cultural Inconsistency, we introduce Singleton Fleiss's κ_S, a metric mathematically resilient to hallucinations. For mitigation, we propose Cross-lingual Cultural Consistent Preference Optimisation (C-3PO), a consensus-driven alignment framework. C-3PO achieves up to a 0.13-point absolute increase in κ_S over unaligned models, consistently outperforming strong prompting and representation steering baselines whilst preserving explicit user identities, cultural neutrality and intrinsic cultural knowledge. Empirical evaluations demonstrate this inconsistency disproportionately affects lower-resource languages like Indonesian and Persian. Finally, early decoding of intermediate layers reveals that MLLMs implicitly personalise outputs towards the prompt language's stereotypical culture as forward-pass representations stabilise.

Text-To-Image (TTI) models, such as DALL-E and StableDiffusion, have demonstrated remarkable prompt-based image generation capabilities. Multilingual encoders may have a substantial impact on the cultural agency of these models, as language is a conduit of culture. In this study, we explore the cultural perception embedded in TTI models by characterizing culture across three hierarchical tiers: cultural dimensions, cultural domains, and cultural concepts. Based on this ontology, we derive prompt templates to unlock the cultural knowledge in TTI models, and propose a comprehensive suite of evaluation techniques, including intrinsic evaluations using the CLIP space, extrinsic evaluations with a Visual-Question-Answer (VQA) model and human assessments, to evaluate the cultural content of TTI-generated images. To bolster our research, we introduce the CulText2I dataset, derived from six diverse TTI models and spanning ten languages. Our experiments provide insights regarding Do, What, Which and How research questions about the nature of cultural encoding in TTI models, paving the way for cross-cultural applications of these models.

Large Language Models (LLMs) demonstrate impressive performance across various multimodal tasks. However, their effectiveness in cross-cultural contexts remains limited due to the predominantly Western-centric nature of existing data and models. Meanwhile, multi-agent models have shown strong capabilities in solving complex tasks. In this paper, we evaluate the performance of LLMs in a multi-agent interaction setting for the novel task of multicultural image generation. Our key contributions are: (1) We introduce MosAIG, a Multi-Agent framework that enhances multicultural Image Generation by leveraging LLMs with distinct cultural personas; (2) We provide a dataset of 9,000 multicultural images spanning five countries, three age groups, two genders, 25 historical landmarks, and five languages; and (3) We demonstrate that multi-agent interactions outperform simple, no-agent models across multiple evaluation metrics, offering valuable insights for future research. Our dataset and models are available at https://github.com/OanaIgnat/MosAIG.

Negotiation is one of the crucial abilities in human communication, and there has been a resurgent research interest in negotiation dialogue systems recently, which goal is to empower intelligent agents with such ability that can efficiently help humans resolve conflicts or reach beneficial agreements. Although there have been many explorations in negotiation dialogue systems, a systematic review of this task has to date remained notably absent. To this end, we aim to fill this gap by reviewing contemporary studies in the emerging field of negotiation dialogue systems, covering benchmarks, evaluations, and methodologies. Furthermore, we also discuss potential future directions, including multi-modal, multi-party, and cross-cultural negotiation scenarios. Our goal is to provide the community with a systematic overview of negotiation dialogue systems and to inspire future research.

Social norms govern culturally appropriate behavior in communication, enabling dialogue systems to produce responses that are not only coherent but also socially acceptable. We present NormGenesis, a multicultural framework for generating and annotating socially grounded dialogues across English, Chinese, and Korean. To model the dynamics of social interaction beyond static norm classification, we propose a novel dialogue type, Violation-to-Resolution (V2R), which models the progression of conversations following norm violations through recognition and socially appropriate repair. To improve pragmatic consistency in underrepresented languages, we implement an exemplar-based iterative refinement early in the dialogue synthesis process. This design introduces alignment with linguistic, emotional, and sociocultural expectations before full dialogue generation begins. Using this framework, we construct a dataset of 10,800 multi-turn dialogues annotated at the turn level for norm adherence, speaker intent, and emotional response. Human and LLM-based evaluations demonstrate that NormGenesis significantly outperforms existing datasets in refinement quality, dialogue naturalness, and generalization performance. We show that models trained on our V2R-augmented data exhibit improved pragmatic competence in ethically sensitive contexts. Our work establishes a new benchmark for culturally adaptive dialogue modeling and provides a scalable methodology for norm-aware generation across linguistically and culturally diverse languages.

As Vision-Language Models (VLMs) achieve widespread deployment across diverse cultural contexts, ensuring their cultural competence becomes critical for responsible AI systems. While prior work has evaluated cultural awareness in text-only models and VLM object recognition tasks, no research has systematically assessed how VLMs adapt outputs when cultural identity cues are embedded in both textual prompts and visual inputs during generative tasks. We present the first comprehensive evaluation of VLM cultural competence through multimodal story generation, developing a novel multimodal framework that perturbs cultural identity and evaluates 5 contemporary VLMs on a downstream task: story generation. Our analysis reveals significant cultural adaptation capabilities, with rich culturally-specific vocabulary spanning names, familial terms, and geographic markers. However, we uncover concerning limitations: cultural competence varies dramatically across architectures, some models exhibit inverse cultural alignment, and automated metrics show architectural bias contradicting human assessments. Cross-modal evaluation shows that culturally distinct outputs are indeed detectable through visual-semantic similarity (28.7% within-nationality vs. 0.2% cross-nationality recall), yet visual-cultural understanding remains limited. In essence, we establish the promise and challenges of cultural competence in multimodal AI. We publicly release our codebase and data: https://github.com/ArkaMukherjee0/mmCultural

Pre-trained multilingual language models (PMLMs) are commonly used when dealing with data from multiple languages and cross-lingual transfer. However, PMLMs are trained on varying amounts of data for each language. In practice this means their performance is often much better on English than many other languages. We explore to what extent this also applies to moral norms. Do the models capture moral norms from English and impose them on other languages? Do the models exhibit random and thus potentially harmful beliefs in certain languages? Both these issues could negatively impact cross-lingual transfer and potentially lead to harmful outcomes. In this paper, we (1) apply the MoralDirection framework to multilingual models, comparing results in German, Czech, Arabic, Mandarin Chinese, and English, (2) analyse model behaviour on filtered parallel subtitles corpora, and (3) apply the models to a Moral Foundations Questionnaire, comparing with human responses from different countries. Our experiments demonstrate that, indeed, PMLMs encode differing moral biases, but these do not necessarily correspond to cultural differences or commonalities in human opinions.

Despite being neighbouring countries and sharing the language of Bahasa Melayu (ISO 639-3:ZSM), cultural and language education policy differences between Singapore and Malaysia led to differences in the translation of the "annoying" perceived affective quality (PAQ) attribute from English (ISO 639-3:ENG) to ZSM. This study expands upon the translation of the PAQ attributes from eng to ZSM in Stage 1 of the Soundscapes Attributes Translation Project (SATP) initiative, and presents the findings of Stage 2 listening tests that investigated ethnonational differences in the translated ZSM PAQ attributes and explored their circumplexity. A cross-cultural listening test was conducted with 100 ZSM speakers from Malaysia and Singapore using the common SATP protocol. The analysis revealed that Malaysian participants from non-native ethnicities (my:o) showed PAQ perceptions more similar to Singapore (sg) participants than native ethnic Malays (MY:M) in Malaysia. Differences between Singapore and Malaysian groups were primarily observed in stimuli related to water features, reflecting cultural and geographical variations. Besides variations in water source-dominant stimuli perception, disparities between MY:M and SG could be mainly attributed to vibrant scores. The findings also suggest that the adoption of region-specific translations, such as membingitkan in Singapore and menjengkelkan in Malaysia, adequately addressed differences in the annoying attribute, as significant differences were observed in one or fewer stimuli across ethnonational groups The circumplexity analysis indicated that the quasi-circumplex model better fit the data compared to the assumed equal angle quasi-circumplex model in ISO/TS 12913-3, although deviations were observed possibly due to respondents' unfamiliarity with the United Kingdom-centric context of the stimulus dataset...

Abusive language is a growing concern in many social media platforms. Repeated exposure to abusive speech has created physiological effects on the target users. Thus, the problem of abusive language should be addressed in all forms for online peace and safety. While extensive research exists in abusive speech detection, most studies focus on English. Recently, many smearing incidents have occurred in India, which provoked diverse forms of abusive speech in online space in various languages based on the geographic location. Therefore it is essential to deal with such malicious content. In this paper, to bridge the gap, we demonstrate a large-scale analysis of multilingual abusive speech in Indic languages. We examine different interlingual transfer mechanisms and observe the performance of various multilingual models for abusive speech detection for eight different Indic languages. We also experiment to show how robust these models are on adversarial attacks. Finally, we conduct an in-depth error analysis by looking into the models' misclassified posts across various settings. We have made our code and models public for other researchers.